Create the necessary buzz for your brand through buzz International
In short what we do Is we use different channels to market brands. We use different mediums to what`s currently available in the market. It`s a well known fact that has been proven over and over that attention gets drawn to what is different and new. We also believe that a consumer should be targeted in a relaxed atmosphere where they actually have time to absorb a message. Being in a traffic race either on the road or inside a mall is definitely not the way we operate. Our focus is aimed at specific strategical points – waiting areas where consumers can actually stop, focus and absorb. We target consumers when they are relaxed such as – dining at a restaurant or standing in a hypermarket queue. Restaurant advertising: They associate the brand they see on the table when they are having an enjoyable meal. Everyone is happy while eating. Therefore associating the brand with a happy state of mind.
Hypermarket Advertising: While the consumer is rushing through the isles the mind is busy, it`s thinking about what to not forget. However when they queue at the checkout, the mind goes into a relaxed state and is ready to absorb while they wait for items to be scanned and bagged. It`s a method to pass time, read what`s around. The consumer simply can NOT help but to notice the bright branding which surrounds him and dominate the entire display of the store`s front row checkout line. Both mediums absolutely critical and highly crucial space where brands can`t be missed or NOT be noticed. Who do we target? Everyone who goes into a restaurant or do daily grocery shopping.
For advertising opportunities with buzz International please contact our marketing department at marketing@buzzpagers.com
